Archive for September, 2011

September 8, 2011

REALTORS or For Sale By Owner?

REALTOR® makes the difference for FSBO founder 

The proof is in the purchase.


The founder of a do-it-yourself real estate sales business,, recently sold his luxury Manhattan condominium-with the help of a professional broker according to the Wall Street Journal.


Unable to sell his carefully staged two-bedroom home after six months of practicing what he preached, Cory Sambrotto turned to a professional Realtor (who understood the nuances of the local market) and found a buyer. The apartment-which the Realtor determined had been priced too low and wasn't drawing the right clientele-sold for $150,000 more than Sambrotto was asking!


Some people believe that they will save money by selling their home themselves. "Mr. FSBO" may have assumed classified ads and the Internet would sufficiently promote his property; but by hiring a professional, he more than made up for what he paid in commission.